Zero Minus Plus has been a part of the Fred Segal of Santa Monica retail shopping experience since its inception in 1985.

Darrylynn Kaun, owner of Zero Minus Plus, has made it her mission to support individual artists, fair trade and eco products from the beginning. With her previous experience working for Angelo Donghia's Los Angeles showroom and interior designer Judy Wilder, Darrylynn has been able to focus her trained eye on bringing the most unique and innovative products into her store.

Specializing in home and gift items she has made gift giving the art form it should be. Zero Minus Plus is dedicated to giving you the best shopping experience possible. That is why you see the words "A Celebration of hands, hearts and minds." Zero Minus Plus is a conduit between you the consumer with the "mind"fulness to give a gift and the "hands" of the artisans that created your gift, along with the "heart"felt intent of the Zero Minus Plus shopkeepers to help you give the perfect gift.

We hope you enjoy your shopping experience with Zero Minus Plus!